OLV | Digital Display | Social | Print
MorningStar Farms —
Proven Plant-Based Crave
THE ASK: Create a campaign that shows operators hesitant about plant-based products that MorningStar Farms has the right portfolio of products that work for their menu, operation, and business as a whole.
THE SOLUTION: Showcase the proven crave-worthy appeal of MorningStar Farms’ portfolio. Position the brand as a win for operators through its menuing ease, and a win for customers with its delicious taste.
2023
PRODUCTION PARTNER: Maes Studio
AGENCY: Schafer Condon Carter
ART DIRECTION: Alison Quagliato
COPYWRITING: Sam Blanc